National Repository of Grey Literature 8 records found  Search took 0.01 seconds. 
The model of direct payments in the internet business
Svobodová, Kateřina ; Dvořák,, Jiří (referee) ; Dvořák, Jiří (advisor)
Diploma thesis is sighting to function direkt payments in electronic scene. Diploma thesis is determining model, which helping with direct payments in the internet business. The aim of diploma thesis is proposal model, which will have better conditions for direkt payments in e-shop. It was better for all companies, which use direct payments in their electronic business. Product of this thesis is abstractedly model, which is applicable for all internet business.
Proposal of Marketing Strategy for Company Dixons Carphone Group plc.
Popelka, Josef ; Orgonik,, Daniel (referee) ; Šimberová, Iveta (advisor)
The master thesis deals with the proposal of marketing strategy for Dixons Carphone group plc. company, which her primary business is selling consumer electronics and mobile devices. Further in this thesis are described the essential marketing tools, which are applied on analyzed company. Based on gained results from particular analysis the proposals and suggestions are made.
Increasing Business Performance of Online Store
Svoboda, Radek ; Weirich, Pavel (referee) ; Řešetková, Dagmar (advisor)
The bachelor thesis describes increasing business performance of online store on URL www.vytvarny-shop.cz. Increasing business performance of online store is achieved by SEO and by implementation of additional modules for online store. The starting point for this thesis is theoretical background which describes the issue. The analytical part of the thesis draws on the theoretical part and verifies whether the online store is in conditions which are consistent with standards and methodologies listed. The practical part of the work proposes and implements changes, which have been based on the analytical part and evaluated as desired within a stated budget. Bachelor thesis results in the economic evaluation of the conducted changes and provides a comprehensive view of the success of work and the modifications in financial sense.
Comparsion of marketing activities of beer producers on the Czech market in digital environment
Doskočil, Ondřej ; Halada, Jan (advisor) ; Koudelková, Petra (referee)
Bachelor thesis aims to clearly outline online marketing activities of selected regional microbreweries located in the city of Prague or close by. The aim of this paper is also to describe the communication activities of four thoroughly selected microbreweries and show the best communicating microbrewery in the monitored region. The first parts of the thesis describes the brewing segment, mentions the legislative limitations, that are specific for the segment and in the major part describes and compares the selected brands and their communication activities.
Comparsion of marketing activities of beer producers on the Czech market in digital environment
Doskočil, Ondřej ; Halada, Jan (advisor) ; Koudelková, Petra (referee)
Bachelor thesis aims to clearly outline online marketing activities of selected regional microbreweries located in the city of Prague or close by. The aim of this paper is also to describe the communication activities of four thoroughly selected microbreweries and show the best communicating microbrewery in the monitored region. The first parts of the thesis describes the brewing segment, mentions the legislative limitations, that are specific for the segment and in the major part describes and compares the selected brands and their communication activities.
Increasing Business Performance of Online Store
Svoboda, Radek ; Weirich, Pavel (referee) ; Řešetková, Dagmar (advisor)
The bachelor thesis describes increasing business performance of online store on URL www.vytvarny-shop.cz. Increasing business performance of online store is achieved by SEO and by implementation of additional modules for online store. The starting point for this thesis is theoretical background which describes the issue. The analytical part of the thesis draws on the theoretical part and verifies whether the online store is in conditions which are consistent with standards and methodologies listed. The practical part of the work proposes and implements changes, which have been based on the analytical part and evaluated as desired within a stated budget. Bachelor thesis results in the economic evaluation of the conducted changes and provides a comprehensive view of the success of work and the modifications in financial sense.
The model of direct payments in the internet business
Svobodová, Kateřina ; Dvořák,, Jiří (referee) ; Dvořák, Jiří (advisor)
Diploma thesis is sighting to function direkt payments in electronic scene. Diploma thesis is determining model, which helping with direct payments in the internet business. The aim of diploma thesis is proposal model, which will have better conditions for direkt payments in e-shop. It was better for all companies, which use direct payments in their electronic business. Product of this thesis is abstractedly model, which is applicable for all internet business.
Proposal of Marketing Strategy for Company Dixons Carphone Group plc.
Popelka, Josef ; Orgonik,, Daniel (referee) ; Šimberová, Iveta (advisor)
The master thesis deals with the proposal of marketing strategy for Dixons Carphone group plc. company, which her primary business is selling consumer electronics and mobile devices. Further in this thesis are described the essential marketing tools, which are applied on analyzed company. Based on gained results from particular analysis the proposals and suggestions are made.

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